Starbucks, Chick-fil-A, Now Amazon: Why Controversy is Bad for Business

Source: Flickr For the life of me, I don’t understand why companies – or prominent figures on their leadership teams – publicly engage in financing or commenting on controversial topics that don’t relate at all to the products and services they’re selling. Before the recent furor over Chick-fil-A president Dan Cathy’s statements supporting traditional marriage,... More

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